Raising Educational Attainment by Keeping College Graduates

Only about half the students who earn four-year degrees from Alabama colleges are found to be working in the state five years after graduation, according to a new study by the Alabama Commission on Higher Education.

The study, which compared graduation records to labor force data, found that 62% of in-state students who earned a degree were in the state’s labor force after five years, but only 14% of the out-of-state students who earned bachelor’s degrees from Alabama institutions continued to work in the state.

Keeping more college graduates in Alabama is vital. Increasing the number of highly trained and educated individuals in Alabama is a cornerstone goal of Success Plus, the workforce improvement initiative championed by the Governor’s Office and state business and education groups. So far, most of the attention in that initiative has gone toward enhancing connections between education and business and aligning education and skills offerings with the needs of students and Alabama’s employers. Those efforts may help keep graduates, but more direct retention efforts appear to be warranted.

Education Powers the Economy

The state’s overall economic and social prosperity is strongly tied to its raising levels of educational attainment. Earning power and labor force participation rates are closely linked with educational attainment, a fact the ACHE study reinforces. As a recent PARCA analysis shows, states with higher levels of education, particularly bachelor’s degree attainment, have higher income levels and better health outcomes. Alabama has historically lagged behind other states’ residents with a high school degree but is now close to the U.S. average. However, when it comes to college education, the gap remains, and may be widening.

Post-high school training and education is required in most of the job fields where employment growth is occurring. Companies looking for highly skilled workers tend to locate and expand in areas where those graduates are concentrating. That drives job creation which then draws applicants, creating a feedback loop.

This cycle can be seen within Alabama with metro cities and counties drawing an increasing share of the highly educated population. And it can be seen nationally, as the percentage of population with a college education grows faster in other states than it is grows in Alabama. The ACHE study shows one reason why: Alabama is exporting its higher education graduates.   

ACHE’s study used institutional data from Alabama two-year and four-year schools to identify graduates and then looked for those graduates one year and five years later in Alabama Department of Labor data drawn from the unemployment compensation system.

The study would not capture graduates who are self-employed or who are not in the workforce but are still living in Alabama. And it does not provide information on where graduates may have moved.

Still, ACHE’s analysis is an innovative collaboration between state agencies, a collaboration that previews the insights that can be gleaned from a privacy-protected, linked system of government databases.

  1. Rate at which graduates are working in the state five years after graduation
  2. In-state employment rate by degree field and degree level
  3. Earnings by field and degree level from community college-awarded certificates up to doctoral degree.

National Comparisons

Since this is data specific to Alabama graduates and Alabama workers, ACHE can’t provide a matching dataset from other states to determine whether Alabama’s retention of graduates is higher or lower than other states.

However, studies based on other data also indicate that Alabama is a net exporter of college graduates and is experiencing a brain drain.

A 2019 study by the Joint Economic Committee of the U.S. Congress used Census data to track patterns of migration between states of individuals with higher education credentials.[1] The data identified individuals born in one state who, as middle-aged adults, were living in another state. A group of states clustered along the East and West Coast are drawing a disproportionate share of people with higher levels of educational attainment. Texas, Colorado, and Illinois are also gaining college graduates. They also tend to be home to large cities and their suburbs. The report concludes that the overall pattern of migration has led to a sorting process, a divergence in economic growth, and a parallel divergence in political attitudes between the states.  

Figure 1. Net Brain Drain, 2017
The states in green are taking in more college graduates than they are sending away. The states in purple send more graduates out of state than they are bringing in.

This map displays each state’s “net brain drain.” Net brain drain calculates the number of highly educated people who stayed, minus those who left, plus the new highly educated “entrants” who come from other states. Accounting for those flows, Alabama and Mississippi were experiencing brain drain, represented by a positive number. (Alabama has 8.8 percentage point Net Brain Drain; Mississippi’s was 13.5). By contrast, Georgia had a negative brain drain (-1.1), indicating they were actually experiencing a brain gain, drawing in more educated residents than they were losing.

The data from the report indicates that Alabama exports highly educated individuals primarily to other Southern states. Alabama exports the most graduates to Georgia, followed by Florida, Tennessee, Texas, and North Carolina.

Who do we keep?

Most people, 70%, who earned an associate degree in Alabama were working in Alabama five years later. Those earning certificates were slightly less likely to show up on Alabama work rolls five years later, with about 64% located.

For degrees above associate, the higher the degree the less likely that the individual could be found working in the state five years later. Those who earned doctoral research degrees at Alabama institutions are the least likely to be working in the state five years after earning their degree.

Looking under the surface, Alabama residents are much more likely to remain and work in the state compared to non-residents who come to Alabama to attend college.

About a quarter of those earning an undergraduate degree in Alabama originally came from out-of-state to attend college in Alabama. The University of Alabama has been particularly aggressive about recruiting out-of-students. So much so, that resident students now make up less than 40% of the student body. Auburn has a long tradition of attracting out-of-state students, particularly from Georgia, over 40%t of its student body is from out-of-state.

But five years after earning a degree in Alabama relatively few of those out of state students were found to be working in the state.

Graduates in education, health professions, engineering technologies, and social services were most likely to work in Alabama.

On the other hand, doctoral graduates and graduates in fields of study such as architecture, physical sciences, and communications were the least likely to be employed in the state after five years.

As Alabama attempts to raise educational attainment levels in the workforce, those out-of-state students would be a prime target for retention. At the same time, investments in the success of our in-state students are more likely to pay dividends since they are more likely to stay in the state.

Earnings by degree field

The ACHE study confirms national studies on the effect of education on income levels. In general, each step up the educational ladder yields a higher income. That differential further explains why raising educational attainment is advantageous for a state: the more highly educated residents in the state, the higher the total income.

Across the board, a person earning a doctoral degree in a field earns about 3 times more that someone who earned an associate degree in the same field.

This snapshot of earnings does not take into account the cost incurred by an individual who pursued higher education. Nor does it take into account the delay in starting a career while pursuing a degree. However, considering the long term pay off, the additional investment does, on average, produce rewards.

Still, the differential provided by a degree very much depends on which field the degree is in. For instance, associate degree holders in science technologies, construction trades, agriculture, and precision production were, on average, earning over $50,000 a year five years after graduation. On the other hand, bachelor’s degree holders in 23 fields identified in the ACHE study– area and ethnic studies, communications technologies, English, public administration, visual and performing arts, psychology, and foreign languages among them) average less than $50,000 a year after five years.    

The highest average salaries among bachelor’s degree holders five years after graduation were among those with degrees in engineering ($74,191) and computer and information sciences ($65,792). Followed by engineering technologies ($59,796), health professions ($54,832), and business management and marketing $54,547).

Strategies for Retention

As a result of the Employment Outcomes report, ACHE has begun to implement initiatives designed to improve the retention of recent graduates. Such initiatives include increasing student engagement with Alabama industry by increasing internships, and having invitation-only community-based job fairs for soon-to-be graduates in certain fields. 

ACHE plans to conduct a survey of soon-to-be graduates to get a baseline impression of Alabama and career opportunities. Institutional level results from the Employment Outcomes report have been supplied to colleges so those schools can examine in-state demand for graduates by field. They can also target for retention those students in fields where graduates are being lost.

ACHE is helping retain education graduates through incentive programs that help students pay back college loans in exchange for teaching in high need fields and in school systems that face challenges in hiring teachers. ACHE has also helped local communities, most recently Decatur and Demopolis, with initiatives designed to recruit and retain recent college graduates.


[1] U.S. Congress, Joint Economic Committee, Social Capital Project. “Losing Our Minds: Brain Drain across US States.” Report prepared by the Chairman’s staff, 116th Cong., 1st Sess. (April 2019), https://www.jec.senate.gov/public/index.cfm/republicans/2019/4/losing-our-minds-brain-drain-across-the-united-states.


Agenda for Alabama’s Third Century: Raising Educational Attainment for All

While Alabama continues to gain on other states in the percentage of adults with a high school diploma, it is falling further behind the national average when it comes to the percentage of the population with a bachelor’s degree or better.

This is important because higher educational attainment is correlated with higher rates of labor force participation, higher personal income, and higher GDP per capita, as well as, better health outcomes.

The visualization below shows the correlation between a state’s per capita income and the percentage of adults (individuals 25 years or older) who hold a bachelor’s degree or higher. The greater the percentage of college-educated adults in the state population, the higher the state’s per capita income. And vice-versa. The correlation holds true for the percentage of the population with an associate degrees.

In response to changes in demographics and the economy, Alabama leaders launched a full-court press to raise levels of educational attainment, recognizing that as a cornerstone of future prosperity. The Success Plus initiative brings government, education, and business together around a coordinated effort to raise educational attainment and post-high school advanced skills training, with the goal of adding 500,000 highly skilled workers to the workforce by 2025. In the face of the Coronavirus pandemic, it’s all the more important to sustain educational momentum and prevent the exacerbation of educational inequities that have held Alabama back.

PARCA opened 2020 with an annual meeting in January that challenged speakers to sketch out a vision for our state’s third century. We’re revisiting the central themes explored at that meeting in the coming months, beginning with this installment on educational attainment.

From PARCA’s work with schools and governments, successful organizations follow a process in order to pursue a vision.

  1. Know where you stand and own your data.
  2. Make a plan for improvement, one that includes goals and evidence-based strategies for how to achieve them.
  3. Measure progress toward your goal. Analyze the results.
  4. Celebrate successes. Shift resources and strategy if tactics aren’t working.

This report, as a first step, describes where Alabama stands in comparison to other states in educational attainment.

Narrowing the Gap in High School Attainment

It’s not a surprise that Alabama trails other states. The state is dragged down by its historic underinvestment in education, by the legacy of racially-segregated, separate and unequal schools, as well as continuing inequities and de-facto segregation in some areas.

Here’s the good news: Alabama has shown it can produce dramatic change. When it comes to raising the percentage of adults with high school education, it has, according to Census Bureau data. 1

  • Between 1940 and 2018, Alabama ranked third highest among states in percentage point gain in high school attainment.
  • By 2018, Alabama had nearly closed the gap with the US average for the percentage of the state’s adult population with a high school degree.
  • In 2018, 87% of Alabama adults had a high school degree compared to 88%.

And while work remains to be done, Alabama has also made significant progress in closing the gap between Blacks and whites in high school attainment. In 1940, after decades of Black flight from the South and with segregation still in full force, only 4% of Black adults in Alabama had a high school diploma, compared to 22% of whites. Both races trailed well behind the national averages. By 2018, 82% of Black adults in Alabama had a high school credential compared to 89% of whites. Across the U.S., 85% of Blacks and 93% of non-Hispanic whites have a high school credential.

In spite of advances, Alabama still ranks No. 44 among the 50 states in the percentage of its population with a high school degree, thought the gap between all states is much narrower than it once was.

Falling Behind in Bachelor’s Degree Attainment

The gap is much wider when it comes to the percentage of the population with a four-year degree. When it comes to bachelor’s degree attainment, Alabama has failed to keep pace with the growth rates in other states.

  • In 1940, the percentage of the population with a college degree was small in Alabama (3%) and the U.S. (5%).
  • Since 1940, the percentage of the population with a college degree has steadily increased but Alabama’s growth rate has been slower than the national rate, resulting in the current gap of 7 percentage points.
  • Since 1940, Alabama had the ninth-lowest percentage point gain among states in bachelor’s degree attainment and ranks No. 44 among the 50 states in the percentage of the adult population with a degree.

Use the menu to select other states for comparison

Alabama’s bachelor’s degree attainment trails the national average for both Blacks and whites. Among Alabama whites, 28% of adults have a bachelor’s degree or higher, compared to 36% of whites nationally. That’s a gap of 8 percentage points.

In Alabama, among Blacks, 17% of adults have a bachelor’s degree or higher, compared to 22% nationally. That’s a gap of five percentage points. Throughout this period, more students began enrolling and graduating from college. However, white students nationally and in Alabama seem to have been better positioned to take advantage of this major shift in higher education.

Nationally, the gap in bachelor’s attainment between whites and Blacks is 14 percentage points, compared to a gap of 11 percentage points in Alabama. For both races, the gap with the US average has widened between 2010 and 2018, according to the Census statistics. The percentage point growth in attainment was particularly slow for Alabama Blacks during the latest period, advancing only two percentage points.

These educational attainment measures are not solely attributable to the preparation levels and graduation rates from Alabama K-12 schools or colleges, though the performance of those schools has an effect. Also influencing the equation, particularly in terms of bachelor’s degree attainment, is where Alabama graduates move after college, which is often a function of where career opportunities are available, and the population and wages are growing. Data suggests that many of the states seeing rapid increases in the percentage of the population with bachelor’s degrees are drawing college-educated migrants from other states. Alabama research from the Alabama Commission on Higher Education also finds that the state exports college graduates.

If you want a closer look at how the state’s compare on educational attainment, the visualizations below present a more detailed view. The charts break down the population into segments based on the percentage of the population in each educational category. An individual’s category is determined by his or her highest level of education. The percentage represents the number of people at that level each attainment divided by the total population 25 years and older. In this chart, the states are sorted by the percentage of the population with an associate degree or higher. Use the tabs to explore the states ranked by the percentage of the population with bachelor’s and graduate degrees or the states’ data displayed in an interactive map.

How Does Educational Attainment Compare within the State?

Overall, Alabama’s educational attainment rates may trail the rates of other states, but measures of attainment also vary widely within the state. Educational attainment, as measured by the percentage of the population with bachelor’s degrees or higher, exceeds the US average in five counties: Madison, Shelby, Lee, Jefferson, and Baldwin. Five additional counties exceed the Alabama average: Montgomery, Tuscaloosa, Autauga, Coffee, and Elmore Counties. Those top counties represent most of the major metro population centers plus the university towns. The exception is Coffee County which is home to Enterprise State Community College and includes the residences of many of the personnel, military and civilian, associated with Fort Rucker.

Within the top 20 are a few counties where educational attainment levels are higher than one might expect based on their rural character: Sumter, Pike, and Macon. On closer examination, all three have a university and a relatively small population. Macon County also has a large Veterans Administration Hospital. Pike County is home to some defense contractors and other manufacturing businesses that likely boost the county’s share of credentialed residents.

As in the national context, there is a relationship between education levels and income. In Alabama, the most predictive relationship can be found by comparing county per capita income and the percentage of the population with an associate degree or higher. In general, counties with higher levels of educational attainment have higher levels of income. Educated workers seek out locations where there are concentrations of higher-paying jobs. Higher-paying jobs generally require higher levels of education or training. Businesses seek out locations where there is an ample supply of educated residents so hiring will be easier. Higher incomes generate more business opportunities.

The quest to close the gap

For its first 150 years of statehood, Alabama intentionally operated separate and unequal schools for blacks and whites. And even for whites, the schools weren’t adequate to keep students on pace with the rest of the United States. Through the 1950s, Alabama’s population was predominately rural with an economy oriented to agriculture or blue-collar industry. Alabama’s primary recruiting tools were low taxes, low wages, and cheap land.

The lingering effects of this historic underinvestment in students become apparent in the period of record-low unemployment prior to the pandemic. Despite a booming economy and low unemployment, Alabama continued to have one of the lowest labor force participation rates in the U.S. Businesses struggled to find employees to meet the demands of more technologically advanced workplaces, while a disproportionate number of citizens, primarily those with lower levels of education, stayed stuck on the sidelines.

If Alabama is to reach its full economic potential, the state needs to continue to improve the equity, effectiveness, and efficiency of its educational delivery system. It needs to reach out to adults who need to advance their education. And it needs to retain the graduates its schools produce.